Use CEA as a strategic weapon to stay ahead of your competitors.
Written by Bill Rice
Everyone in business is both a provider and a consumer; therefore, using customer information is a key component to long-term success. This is a fast-moving field. For example, social networks cut both ways, publicizing good products and burying others. And the buzzwords, acronyms, tech-speak, and jargon can often be confusing. What's needed is a succinct description of the challenge, real-world examples, and step-by-step procedures for implementation.