How do CMOs approach mobile projects? How can CMOs deliver great mobile experiences to their clients?

Watch the discussion here in the #MobileInsights interview series with mobile thought leaders:Jeff Hasen, Founder, Gotta Mobilize
Anh Nguyen, Principle, Amplified Marketing

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Chris Bailey, Senior Technical Staff Member at IBM, talks about one of the advantages of Swift on the client and the server while at Swift Summit 2016.

He explains how developers and back-end engineers can avoid working in silos by using a single code base. This allows both teams to collaborate on the whole project, view what the other is working on and agree on implementation.

For more thoughts from Chris, visit his blog post on Mobile Business Insights:


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